MedicaidAdministrativeLow impact
HealthChoice Public Health Emergency Unwinding Incentive Policy
Maryland Medicaid·MD·Managed Care Organizations
Effective date
Jan 1, 2023
We identified it
Jun 20, 2026
Summary
Maryland is providing $1.03 million in incentive funding to Medicaid managed care organizations for Public Health Emergency unwinding communications to help prevent eligible patients from losing Medicaid coverage. MCOs must submit communications plans by January 6, 2023 to receive their allocated funding based on market share.
Action Required
No direct billing team action required. This is an administrative incentive program for managed care organizations to conduct patient outreach regarding Medicaid coverage transitions. Billing teams should be aware that enhanced patient communication efforts may occur to maintain Medicaid enrollment continuity.